Are you preparing a checklist for launching your Magento eCommerce store?

Then there is a big chance that you’ve considered how your dream eCommerce store on Magento will appear to users. Well, at the heart of every Magento store’s visual appearance is a well crafted Magento theme that often represents the brand using it.

However, thousands of these themes are available for free or on sale in online marketplaces and could leave you confused regarding which one you should use for your eCommerce store. Another source of concern could be picking from a large pool of providers, the most trusted Magento theme providers that offer the best templates for Magento stores.

Well, this article will help you solve these concerns but begin by highlighting what you can expect from a good Magento theme.

What Makes A Good Magento Theme

Good Visuals And Intuitive Designs

Unless you’re building from scratch, it is recommended that any Magento theme you choose for your eCommerce store will feature colors and designs that align with your brand. Other features such as fonts, images, and position of tabs must combine to give that unique visual appeal that your shoppers deserve.

Nearly all Magento themes providers allow prospective customers to view a demo version of the template before installing it. Take your time when reviewing the demo version since some marketplaces do not offer a money-back guarantee on your purchase or make you go through a lengthy process if they eventually initiate a refund.

Customizable

Although most Magento themes providers promise users that they could customize its features and functionalities to fit their website, the reality is that this is not always the case.

Therefore, before you settle for a Magento theme, consult a best magento developer to know whether there is a chance that it could be customized to reflect the core features you expect to have on your eCommerce website.

Another vital factor is that most ready-made Magento themes are specifically designed to serve eCommerce merchants in a particular niche. Trying to customize a Fashion Theme to suit an Electronic Store will likely be more hard work than customizing an Electronics Theme to suit your website.

Mobile Appeal

It is no longer news that online shoppers now spend more time on mobile devices instead of desktop. For this reason, the ideal Magento theme must not only appeal to desktop users but also mobile shoppers.

In fact, it should be compatible with the majority if not all popular mobile devices. You can check mobile compatibility while previewing the demo version of your theme.

Easy Checkout

A lengthy checkout process or misrepresentation of information on the purchase page could increase the rate of cart abandonment and low sales.

A good Magento theme either features a simple checkout page or include extensions that allow you to set it up quickly. Your profit numbers depend on it.

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