April showers bring May flowers—and nowhere is this more apparent than at Primally Pure! You can find handcrafted floral infusions across a number of their highly-rated skincare, beauty, and home lines. From their floral-inspired Natural Deodorant options to their Natural Body Oil Trio, there’s a bouquet of wonder to discover. In honor of Wildflower Week (the second week of May!), it’s the perfect time to celebrate May flowers, including the floral botanicals found in Primally Pure’s nature-inspired products. Here’s a peek at a few of the floral aromatics you can find at Primally Pure.

The Spring Essential: Lavender

There are a lot of flowers you could call spring essentials. But there’s one that may take the blossoming crown as the spring essential: lavender. You can find lavender in many of Primally Pure’s lines. You can find real lavender essential oil in their Natural Dry Shampoo, Natural Lavender Deodorant, and their best-selling Everything Spray. Lavender can promote a sense of calm on the skin or relaxation in the home. And speaking of the home, you can also find wildcrafted lavender in the Primally Pure Sweet Floral Sage Home Collection, along with white sage, palo santo, and pink grapefruit. It’s the kind of aromatic that can bring you back down to earth.

A Soothing Sensation: Calendula

As a skincare ingredient, calendula isn’t so much about the aromatics. It can add herbaceous and floral notes to a product, but it really shines when it’s applied topically. Calendula is a genus representing a handful of flowering plants—many of which have a signature bright yellow to golden yellow bloom. Picture a yellow daisy. As a skincare ingredient, calendula can have soothing properties. This is one reason you’ll find it in the Primally Pure Baby Soap Bar (along with lavender and chamomile). It can be soothing on baby’s skin and your own, making it an effective option for anyone with delicate or sensitive skin.

A Protective Quality: Jasmine

Jasmine is a delicate white bloom. It’s also a relative of the olive family. Jasmine can be a sweet, lightly floral aroma—an aroma that comes through in the Jasmine Natural Body Oil. Jasmine can be calming and soothing. As a key part of the Jasmine Natural Body oil, it can also have a protective quality. Primally Pure’s Natural Body Oil Trio (which also includes blue tansy and lemongrass, in addition to jasmine) can help moisturize the skin and leave it feeling and looking smooth and radiant. The Jasmine Natural Body Oil, specifically, may also help protect the skin from all kinds of environmental factors, such as the warm sun—which can draw out moisture as you spend time outdoors this spring.

Celebrate the floral aromatics of spring wildflowers at https://primallypure.com/