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A new season offers new opportunities for your public relations strategies.  Use the season changes to freshen up your pictures, promotions, and social media campaigns.  Here are a few ideas to freshening up your approach:

  • Create some fall-themed Pinterest boards to showcase your seasonal products.  Fall is full of holiday opportunities for pinning: Labor Day, Oktoberfest, Halloween, Thanksgiving, and Black Friday.  
  • If there are any local festivals, see if you can join forces with the organizers to have a booth, provide services, or otherwise have a presence at the event.
  • Don't forget to go mobile.  Optimizing your content for mobile devices will help you reach customers wherever they are. 

Read the full article over at PR Daily: 

http://www.prdaily.com/MediaRelations/Articles/b320a382-60fb-4943-bbe3-bb4d84ec0bbb.aspx

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