Bernadette Coleman
 
Voice Search Is as Relevant as Ever in 2022 – Are You Making It Count?
Last time we gave you our top 10 New Year’s resolutions that local marketers should apply for a prosperous 2022. Now, with the year in full swing, it’s time to...
Advice Local     Jan 12 @ 9:23 pm
Top 10 New Year’s Resolutions for Digital Marketers
We ended 2021 by sharing the most popular local search blogs published on Advice Local during the year. We like to jumpstart the new year with tips to help you,...
Advice Local     Jan 4 @ 11:47 pm
The Top 10 Local Search Topics of 2021 From Advice Local
As we approach the end of 2021, it’s time to once again highlight the most popular content published on Advice Local throughout the year. You might not be too...
Advice Local     Dec 28 @ 11:57 pm
2021 Local Search Ranking Factors – Applying Them in 2022
Last week, we looked at the disastrous effects of a poorly optimized Google Business Profile . This week, we’re switching focus to the 2021 Local Search Ranking...
Advice Interactive Group     Dec 16 @ 4:45 am
2021 Local Search Ranking Factors – Applying Them in 2022
Last week, we looked at the disastrous effects of a poorly optimized Google Business Profile . This week, we’re switching focus to the 2021 Local Search Ranking...
Advice Local     Dec 16 @ 4:45 am
How Much Damage Can a Poorly Optimized Google Business Profile Cause?
Last week, we discussed a recent Google Business Profile (formerly Google My Business) error affecting medical categories . This week we have a horror story...
Advice Local     Dec 8 @ 4:00 pm
Google Business Profile Category Issues – Are You Affected?
Before Thanksgiving, we talked about a study detailing the importance of listing management for a winning SEO strategy. This week, we’re looking at some...
Advice Local     Dec 2 @ 4:06 am
Study Proves Listing Management Is Extremely Relevant
Last week we looked at the big news that Google My Business has been rebranded as Google Business Profile. We shared exactly how to make sure your local...
Advice Local     Nov 17 @ 4:00 pm
Google My Business Is Now Google Business Profile
Last week, we discussed using Google My Business for holiday marketing campaigns . This week, we’re sharing some pretty big news on a rebrand… Keep reading to...
Advice Local     Nov 10 @ 4:00 pm
Using Google My Business for Holiday Marketing Campaigns
We’ve been looking closely at map listings recently and last week we delved into the various mapping apps available. But with the holiday season fast...
Advice Interactive Group     Nov 3 @ 11:54 pm
Using Google My Business for Holiday Marketing Campaigns
We’ve been looking closely at map listings recently and last week we delved into the various mapping apps available. But with the holiday season fast...
Advice Local     Nov 3 @ 11:54 pm
Get Listed on the Popular Mapping Apps with Advice Local
Last week we looked at how using Google EAT (expertise, authoritativeness and trustworthiness) in combination with structured data can improve visibility in...
Advice Local     Oct 27 @ 10:00 pm
Using EAT to Improve Local Visibility in Organic Search and Maps
Recently, we’ve seen Google provide a wealth of options for local businesses to reach highly targeted audiences. Last week, we talked about Google My Business...
Advice Local     Oct 21 @ 3:00 am
There’s More to Visibility Than Google – You Need to Prioritize All Local Listings
Last week, we looked at Google’s integration of user-generated content into their Google My Business platform. Now, we’re switching to some recent Google Map...
Advice Local     Oct 14 @ 12:00 am
The Importance of UGC Within Google My Business
While you may not have considered it, Google has been shifting Google My Business into a platform that is starting to look more and more like a social network....
Advice Local     Oct 6 @ 10:00 pm
Why Is Listing Management Important for Businesses?
Last week we discussed Google pursuing verticalization through a growing list of Google My Business (GMB) attributes. Today we’re going to look into just why...
Advice Local     Sep 29 @ 10:00 pm
Using Google My Business Attributes to Create Non-Traditional Verticals
Last week we looked at business listings , bad data – and everything you need to do to get this process right. This week we’re focusing on Google’s growing push...
Advice Local     Sep 23 @ 5:03 am
Consumers’ Trust of Business Listings – And How They Are Used
We’ve talked a lot about Google My Business lately and just last week we tackled Apple Maps , their decision to prioritize the user experience – and how this...
Advice Local     Sep 16 @ 12:00 am
Apple Maps Ratings – And Its Impact on Local Businesses
Today we wanted to tackle Apple Maps and the changes they’ve been making, specifically in relation to ratings. But first, a recap…. Apple Maps Added Ratings in...
Advice Interactive Group     Sep 7 @ 12:08 am
Apple Maps Ratings – And Its Impact on Local Businesses
Today we wanted to tackle Apple Maps and the changes they’ve been making, specifically in relation to ratings. But first, a recap…. Apple Maps Added Ratings in...
Advice Local     Sep 7 @ 12:08 am
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