Bernadette Coleman
 
Recession-Proof Local Marketing Strategies for Businesses
Last week we talked about the growing number of local search queries and what that means for local businesses. This week we’re focusing on some key local...
Advice Interactive Group     Jul 3 @ 1:47 am
Recession-Proof Local Marketing Strategies for Businesses
Last week we talked about the growing number of local search queries and what that means for local businesses. This week we’re focusing on some key local...
Advice Local     Jul 3 @ 1:47 am
Local Keywords & Location Continues to Dominate
Last week we discussed expanding a business’ local search visibility beyond Google. Well, with the announcement that businesses with a Professional Account on...
Advice Local     Jun 22 @ 9:04 pm
Expand Search Horizons Beyond Google for Local Visibility
Last week we examined the importance of mapping apps and navigation solutions for local businesses. Today we’ll talk about creating a local client optimization...
Advice Local     Jun 15 @ 9:00 pm
5 Mapping Apps & Navigation Solutions You Can’t Ignore
Last week we discussed the appearance of justifications in the Google Maps mobile interface . This week we’re going to discuss mapping app solutions for local...
Advice Local     Jun 9 @ 12:25 am
Justifications Are Appearing in Google Maps, Images & More
Last week we discussed important research regarding “ near me” search queries . Today we’ve got a Google update, along with some digital marketing insights you...
Advice Interactive Group     Jun 1 @ 9:00 pm
Justifications Are Appearing in Google Maps, Images & More
Last week we discussed important research regarding “ near me” search queries . Today we’ve got a Google update, along with some digital marketing insights you...
Advice Local     Jun 1 @ 9:00 pm
Is ‘Near Me’ Search Optimization Effective in 2022?
Last week was a chance to recap all the biggest announcements you may have missed from Google I/O 2022 . This week we’re switching focus to some important news...
Advice Interactive Group     May 25 @ 9:00 pm
Is ‘Near Me’ Search Optimization Effective in 2022?
Last week was a chance to recap all the biggest announcements you may have missed from Google I/O 2022 . This week we’re switching focus to some important news...
Advice Local     May 25 @ 9:00 pm
Everything You May Have Missed From Google I/O 2022
Last week we talked about how citations can help businesses achieve multiple Google listings . This week we’re turning our attention to the recent Google I/O...
Advice Local     May 18 @ 9:00 pm
Dominating Google’s Search Results With Business Listings
Last time we were here we focused on how to use Google EAT to influence local relevance signals . This week we’re looking at securing multiple placements in...
Advice Local     May 12 @ 1:48 am
Using Google EAT to Influence Local Relevance Signals
Last week we discussed the introduction of automatic updates to business hours on Google Business Profiles. This week we’re looking at Google’s growing local...
Advice Local     Apr 27 @ 11:30 pm
How to Reduce the Risk of Bad Data From Google Auto-Updates
Last week we looked at the key role that prominence plays in local search pack visibility . This week we’re focusing on reducing the risk of bad data from...
Advice Local     Apr 20 @ 9:00 pm
These Key Factors Can Influence the Local Pack in Many Ways
Last week we detailed how to perform a simple local presence audit for your local clients. This week we’re looking at prominence, and how it can help businesses...
Advice Local     Apr 13 @ 9:00 pm
How to Conduct Stress-Free Local Presence Audits
Last week we rounded up the most relevant and insightful digital marketing topics of the month to end the 1st quarter of 2022. As we move into April, it’s time...
Advice Local     Apr 7 @ 12:47 am
What’s New With Google, GBP Spam & Bookings From Search, Watchbait & More
With it being the 5th week of the month, we thought a roundup post would be useful. There were quite a few interesting news stories from this last week that we...
Advice Local     Mar 30 @ 11:45 pm
How Local Businesses Can Respond to Google’s Vicinity Update
Last week we looked into how listing management works . This week we’re following up with a Google algorithm update that is still causing aggravation for many...
Advice Local     Mar 23 @ 9:00 pm
How Listing Management Delivers Results for Your Clients
Last week we detailed some best practices for writing business listing descriptions . This week it’s time to take a closer look at how listing management works....
Advice Local     Mar 15 @ 9:00 pm
Best Practices for Writing Business Listing Descriptions
Last week we discussed why local businesses need solutions for mapping apps and in-dash navigation . This week our theme is a task that’s often overlooked –...
Advice Local     Mar 9 @ 11:17 pm
Why Local Businesses Need Mapping App Solutions
Last week we looked at the importance of data aggregators for syndicating business information. Well, today we’re continuing the data submissions theme with a...
Advice Local     Mar 3 @ 5:08 am
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