Bernadette Coleman
 
Justifications Are Appearing in Google Maps, Images & More
Last week we discussed important research regarding “ near me” search queries . Today we’ve got a Google update, along with some digital marketing insights you...
Advice Local     Jun 2 @ 2:00 am
Is ‘Near Me’ Search Optimization Effective in 2022?
Last week was a chance to recap all the biggest announcements you may have missed from Google I/O 2022 . This week we’re switching focus to some important news...
Advice Interactive Group     May 25 @ 9:00 pm
Is ‘Near Me’ Search Optimization Effective in 2022?
Last week was a chance to recap all the biggest announcements you may have missed from Google I/O 2022 . This week we’re switching focus to some important news...
Advice Local     May 25 @ 9:00 pm
Everything You May Have Missed From Google I/O 2022
Last week we talked about how citations can help businesses achieve multiple Google listings . This week we’re turning our attention to the recent Google I/O...
Advice Local     May 18 @ 9:00 pm
Dominating Google’s Search Results With Business Listings
Last time we were here we focused on how to use Google EAT to influence local relevance signals . This week we’re looking at securing multiple placements in...
Advice Local     May 12 @ 1:48 am
Using Google EAT to Influence Local Relevance Signals
Last week we discussed the introduction of automatic updates to business hours on Google Business Profiles. This week we’re looking at Google’s growing local...
Advice Local     Apr 27 @ 11:30 pm
How to Reduce the Risk of Bad Data From Google Auto-Updates
Last week we looked at the key role that prominence plays in local search pack visibility . This week we’re focusing on reducing the risk of bad data from...
Advice Local     Apr 20 @ 9:00 pm
These Key Factors Can Influence the Local Pack in Many Ways
Last week we detailed how to perform a simple local presence audit for your local clients. This week we’re looking at prominence, and how it can help businesses...
Advice Local     Apr 13 @ 9:00 pm
How to Conduct Stress-Free Local Presence Audits
Last week we rounded up the most relevant and insightful digital marketing topics of the month to end the 1st quarter of 2022. As we move into April, it’s time...
Advice Local     Apr 7 @ 12:47 am
What’s New With Google, GBP Spam & Bookings From Search, Watchbait & More
With it being the 5th week of the month, we thought a roundup post would be useful. There were quite a few interesting news stories from this last week that we...
Advice Local     Mar 30 @ 11:45 pm
How Local Businesses Can Respond to Google’s Vicinity Update
Last week we looked into how listing management works . This week we’re following up with a Google algorithm update that is still causing aggravation for many...
Advice Local     Mar 23 @ 9:00 pm
How Listing Management Delivers Results for Your Clients
Last week we detailed some best practices for writing business listing descriptions . This week it’s time to take a closer look at how listing management works....
Advice Local     Mar 15 @ 9:00 pm
Best Practices for Writing Business Listing Descriptions
Last week we discussed why local businesses need solutions for mapping apps and in-dash navigation . This week our theme is a task that’s often overlooked –...
Advice Local     Mar 9 @ 11:17 pm
Why Local Businesses Need Mapping App Solutions
Last week we looked at the importance of data aggregators for syndicating business information. Well, today we’re continuing the data submissions theme with a...
Advice Local     Mar 3 @ 5:08 am
Historic Barn in Anna, Moving to Allen Texas
A historic barn has found a new home at the Allen Heritage Village! Council approved a contract to disassemble, relocate, and reconstruct a historic barn from...
The Rana Center     Mar 1 @ 7:00 pm
A Refresher on Data Aggregators & Why Businesses Need Them
Last week we discussed a common Google Business Profile myth that won’t seem to go away. Today we’re turning our attention to data aggregators, and how your...
Advice Local     Feb 24 @ 1:37 am
A Google Business Profile Roundup, Including Dispelling a GBP Myth
Last time we discussed a real-world example of bad data affecting a Google Business Profile . While we provided the solution to that particular problem, it did...
Advice Local     Feb 16 @ 8:27 pm
How Bad Data Is Affecting the Google Business Profile – A Real-World Example Included
Last week we talked about the Google update that lets consumers add updates to a Google Business Profile (formerly Google My Business). This week we’ve got a...
Advice Local     Feb 10 @ 8:00 pm
Google Maps Is Now Featuring Updates From Customers
Last week we detailed how to manage multiple Google Business Profiles (formerly Google My Business) from a single dashboard. Today we’ll look at monitoring...
Advice Local     Feb 2 @ 8:00 pm
How to Manage Multiple Google Business Profiles Easily
Last week we looked at the importance of creating business listings for the local business clients you represent. We want to go a step further this week to give...
Advice Local     Jan 26 @ 5:00 pm
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