Bernadette Coleman
 
How to Grow a Business’ Local Presence With GPS Accelerators
Last week we discussed how data accelerators help with local presence management . This week we’re looking at the role of GPS accelerators for a business’...
Advice Local     Sep 14 2022
How Data Accelerators Help With Local Presence Management
Last week we looked at the importance of Bing Places for local businesses. This week we’re taking a closer look at data accelerators. Enhancing Local Presence...
Advice Local     Sep 7 2022
Why Businesses Shouldn’t Overlook Bing Places
The last time we were here, we looked at data aggregators and the local search ecosystem . This week we want to talk with you about Bing Places. But we won’t...
Advice Local     Sep 1 2022
Data Aggregators and the Power of Business Data Distribution
Last week we looked at data enhancers and the characteristics of high-quality directories . This week we’re focusing on another critical component of a data...
Advice Local     Aug 18 2022
Why Data Enhancers Are Integral to Local Presence Management
Last week we looked at Google’s attempts to win over Gen Z with their new Maps updates . This week we’re focusing on data enhancers and how they can help your...
Advice Local     Aug 11 2022
Is Google’s Latest Map Update a Move to Attract Gen Z?
Last week we discussed hyperlocal search and the need for local businesses to consider user-generated content (UGC), as Gen Z seems to value it the most. Is...
Advice Local     Aug 4 2022
Why Businesses Need to Embrace Hyperlocal Search
Last week we looked at the closing down of the Google Business Profile (formerly Google My Business). Today we’re focusing on social media platforms and their...
Advice Interactive Group     Jul 28 2022
Why Businesses Need to Embrace Hyperlocal Search
Last week we looked at the closing down of the Google Business Profile (formerly Google My Business). Today we’re focusing on social media platforms and their...
Advice Local     Jul 28 2022
The GMB App Is Gone – Now Edit GBPs in Search or Maps
Last week we discussed Foursquare and their data syndication delays . This week we’re looking at the news that the Google My Business app has been shut down....
Advice Local     Jul 20 2022
Foursquare’s Update Is Causing Delays in Business Data Syndication
Last week we looked at why voice search optimization needs to be prioritized . Today we’re talking about an important update involving Foursquare. Foursquare...
Advice Local     Jul 13 2022
Why Every Local Business Needs a Voice Search Strategy
Last week we looked at recession-proof local marketing strategies during a difficult economic period. This week we’ll examine the topic of voice search. Voice...
Advice Interactive Group     Jul 7 2022
Why Every Local Business Needs a Voice Search Strategy
Last week we looked at recession-proof local marketing strategies during a difficult economic period. This week we’ll examine the topic of voice search. Voice...
Advice Local     Jul 7 2022
Recession-Proof Local Marketing Strategies for Businesses
Last week we talked about the growing number of local search queries and what that means for local businesses. This week we’re focusing on some key local...
Advice Interactive Group     Jul 3 2022
Recession-Proof Local Marketing Strategies for Businesses
Last week we talked about the growing number of local search queries and what that means for local businesses. This week we’re focusing on some key local...
Advice Local     Jul 3 2022
Local Keywords & Location Continues to Dominate
Last week we discussed expanding a business’ local search visibility beyond Google. Well, with the announcement that businesses with a Professional Account on...
Advice Local     Jun 22 2022
Expand Search Horizons Beyond Google for Local Visibility
Last week we examined the importance of mapping apps and navigation solutions for local businesses. Today we’ll talk about creating a local client optimization...
Advice Local     Jun 15 2022
5 Mapping Apps & Navigation Solutions You Can’t Ignore
Last week we discussed the appearance of justifications in the Google Maps mobile interface . This week we’re going to discuss mapping app solutions for local...
Advice Local     Jun 9 2022
Justifications Are Appearing in Google Maps, Images & More
Last week we discussed important research regarding “ near me” search queries . Today we’ve got a Google update, along with some digital marketing insights you...
Advice Interactive Group     Jun 2 2022
Justifications Are Appearing in Google Maps, Images & More
Last week we discussed important research regarding “ near me” search queries . Today we’ve got a Google update, along with some digital marketing insights you...
Advice Local     Jun 2 2022
Is ‘Near Me’ Search Optimization Effective in 2022?
Last week was a chance to recap all the biggest announcements you may have missed from Google I/O 2022 . This week we’re switching focus to some important news...
Advice Interactive Group     May 25 2022
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