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Honda’s futuristic new logo is ready for a ‘Tron’ cameo

Business 1/16 5:00A Hunter Schwarz
Honda 2.0 is designed to look like it’s from the future. Honda says its refreshed H logo represents a “second founding” for the company. Honda 2.0, then, is designed to look like it s from the future.

Heinz’s clever new french fry box fixes a decades-old design problem

Business 1/14 9:00A Grace Snelling
The company is testing its patent-pending ‘Heinz Dipper” box in 30-plus restaurants and sports stadiums. Heinz’s newest product isn’t a ketchup, or a mayo, or some Frankenstein combination of the two. It’s a box—and it’s solving a problem that’s...

Bold predictions and book recommendations from you, our readers

Business 1/12 6:00A Stephanie Mehta
We asked, and readers didn’t hold back. Here are their insights about what’s coming in 2026 and must-read books. Hello and welcome to Modern CEO ! I m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter...

What 11 top designers want to redesign in 2026

Business 1/12 5:00A Diana Budds
From lookalike SUVs to AI interfaces, designers from Figma, Microsoft, Pentagram, and more reveal the objects, places, and experiences they’re working to improve this year. Yes, there are the New Year’s traditions of setting ambitious goals and...

GM’s mid-century modern legacy shines in its new Detroit HQ

Business 1/11 3:00A Nate Berg
A new headquarters for General Motors draws on the carmaker’s deep design heritage while facing the new dynamics of a changing industry. However uncertain the outlook is for the American auto industry in the age of tariffs, growing competition...

Why it took years to design the Girl Scouts’ new Exploremore cookie

Business 1/8 11:00A Grace Snelling
That Girl Scout cookie you devoured in five seconds took a lot of testing to make. Inside Girl Scouts’ headquarters in New York City and its two licensed bakeries, a team of trend forecasters, marketers , and food scientists spend years cooking...

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